Welcome to the Back Light series. Here, you’ll find a collection of articles featuring valuable tips and observations from experienced hospitality leaders. From pandemic-proofing your business with EIC CEO Howard Givner to virtual event suggestions and an in-depth look at trends shaping our industry, scroll below to find your niche. And don’t forget to bookmark this page to be the first to scope new articles.
Cannabis-related tourism is on the rise and Visit Mendocino County is looking to further invest into tap into this growing market. Cannabis-friendly accommodations, farm tours and more are here for your group to experience.