JT Long

JT Long

Content Chief at Smart Meetings
JT Long is content chief at Smart Meetings. She brings 25 years of experience in journalism and community-building and has written books on management and motivation.
JT Long


Content Chief at Smart Meetings, Question Asker at Large, Storyteller at Heart
Thank you Tracey for sharing your insights. This industry is better when we work together. #eventprofs rock ''. ( (strlen( '$1' ) >= ? substr( '$1', 0, ) . '...' : '$1' ) ).'' - 1 hour ago

Q&A with MTA on the Future of MeetingsMeeting PlanningQ&As

For more than 20 years, Miller Tanner Associates (MTA) has specialized in events for the pharmaceutical, biotechnology and medical-device industry. Smart Meetings sat down with two leaders from the team to learn how best to adopt emerging meeting formats for the future.

Site Inspection: Discover a Meeting OasisDestinations

The Greater Palm Springs area economy is powered by group business. With more than 300 sunny days per year, the 120 hotels in Coachella Valley incorporate extravagant outdoor options (including 125 golf courses) with their ballrooms and breakouts—because why come to the desert if you aren’t going to see any sunshine?

Smart Dispatch: Beyond the SteakhouseDestinationsSmart Dispatches

Famed Magnificent Mile is proving that while the Windy City may still be home to more steakhouses per capita than just about any other city in the country (to name a few, Lawry’s The Prime Rib, Ditka’s Restaurant and Michael Jordan’s Steak House Chicago), options for groups are more varied—and authentic—than most planners may realize.

Hack Your Event BudgetMeeting Planning

With costs rising faster than an express elevator to a penthouse welcome reception—particularly in the areas of technology and food and beverage—planners have had to watch every penny. Use these hacks to make sure your budget dollars go the distance.

Women Leading at Big Apple EventsHotels & ResortsNewsTrends

Old Blue Eyes said that if you can make it in New York City, you can make it anywhere. More women than ever seem to be making their way to the top of the hospitality industry in the city known for tall towers and tailored suits at the door.

How to Orchestrate a Spring FlingCase StudyEvents

For the following behind-the-scenes look at planning Vernal Equinox, a signature annual event at Bently Reserve (former Old Federal Reserve Bank of San Francisco), Smart Meetings talked to Claire O’Neill, account executive for experience design, based in Entire Productions’ London office.

Get Ready for IMEX AmericaEventsIndustry Events

You just unpacked your suitcase full of swag from IMEX Frankfurt last month, and the world’s largest matching organization for event professionals is already teasing you with glimpses of the creative connections that will await you Oct. 16–18 at IMEX America in Las Vegas.

What to Pack for a Seattle EventDestinations

As the global headquarters for hip, Washington’s Puget Sound is more than the birth place of Amazon, Starbucks Coffee Company and grunge music. The cities surrounding the base of the Space Needle are home to a state of mind with all the moods of the famously shifting Northwestern weather.