During times of crisis, people come together. Here are the uplifting tales of how destinations, hotel properties, planners and neighbors have come together to help their communities during the COVID-19 (coronavirus) pandemic. Plus, an opportunity to put your planner skills to work in the fight against the virus.
So what’s the coronavirus silver lining? An uptick in virtual meetings; improved online meeting tools; and a greater appreciation for face-to-face events. Adrian Segar, author of Conferences that Work, goes in-depth with readers on why.
Mass meeting cancellations have wrought financial and personal havoc in the events industry. Just when we need the support of our peers the most, we are banned from coming together. Smart Meetings reached out to three emotional health experts for suggestion on the best way to support our teams until we can come together again.
Stuffed teddy bear hunts for locals, and virtual cooking and visits to Harry Potter filming locations for out-of-towners, are among the creative approaches that destination marketing organizations throughout the world have been taking to engage people during the coronavirus pandemic.
In a matter of weeks, the world flipped upside down and daily life changed for meeting planners. With hotels closed, events postponed and financial strains increasing anxiety levels, a little bit of time from list-making pros can go a long way toward helping a community cope.
Destinations are finding creative ways to help their communities and industry during the disruption of meetings due to social distancing. Louisville Tourism is working with local hospitality teams to donate food while properties are vacant.
As you may soon discover, being confined to home offices and virtual meetings can feel…limiting. Fortunately, times of crisis also tend to bring out the better instincts in people and corporations. Cynics can attribute some of the following wholly to smart marketing—but a more hopeful interpretation is that we have begun the process of coming together again.
Even in health emergencies and natural disasters, there can be silver linings. After the general public was barred from watching a major sporting event in Columbus, Ohio, because of fears of COVID-19, a satisfying meal appeared for more than 2,000 first responders in tornado-stricken Tennessee.
For more, head to our all-encompassing Coronavirus Resource Guide.