Want to increase engagement, attendance and effectiveness of your events? Strategic event marketing can mean the difference between a successful event with good ROI and a forgettable, costly meeting. But what does it take to create an effective event marketing plan?

The experts at NCC have created a useful infographic outlining the key points of event marketing, including the reasons you should make marketing a priority, the most effective strategies and what percentage of your event budget should be allocated to marketing.

event marketing

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