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Creative event marketing is an easy way to increase the number of people who attend your meeting. These tried and true methods make it even more effective.
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Conferences can be powerful catalysts for learning, networking and growing together. But what happens when the event is over? Video.
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Meeting professionals often find themselves managing multiple priorities. After all, we all have a variety of responsibilities that need to be handled adroitly. That is simply the nature of our work today. Unlike factory workers of 100 years ago, hardly anyone today focuses solely on one specific task repeatedly. Today, we are all knowledge workers…
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It’s the holidays, and we all know what that means: it’s cold, it’s stressful and illness is in the air. Whether you’re traveling, filling out reports in the office or working hard at an event, it’s easy to catch something if you’re not being careful. Flu shots can’t protect you from the annoyance of a…
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Smartphones have become an indispensable part of the planner’s on-the-go life. Optimizing use of all the helpful apps is essential for event professionals.
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Everyone knows this scenario. You attend a social event and serendipitously make a genuine business connection with someone. You can envision working together on an exciting project. After several minutes, you move on, only to realize too late that no form of contact was ever exchanged. This mistake is common, but not inevitable. Thanks to…
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Multi-Threat Shield (MTS) is among devices being marketed to hotels to help hotel staff and others to protect themselves while waiting for help to arrive.
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Although the Americans with Disabilities Act went into effect in 1990, the spirit of the directive is still sometimes lacking at hotels and venues.
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Will the event make it easy to facilitate introductions? Will there be enough engaging activities? Here are six shortcuts to getting to the right answer.
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Last month, we addressed how planners can become more hands-on in content creation and speaker preparation. But the only way to prove to executive stakeholders the value the planner added is by effectively measuring the business benefit of that event’s formal and informal sessions.
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