In this issue

In Smart Meetings' August issue, we tackle the issue of burnout and how to manage stress in event planning. We also uncover the secrets to "bleisure," generational differences on all-ages team and varying HCP compliance depending on your zip code.

We also explore the undiscovered gems of Washington, D.C., and northern Virginia, Central Florida's adventures, the grooves of Southern California, and rejuvenating Hawaii. Don't miss Michael Dominguez's Q&A about his move to ALHI, our explanation of social media marketing, motivating forces for good, and so much more!

Smart Meetings is an event planning publication covering meetings, industry news, including expert opinions and interviews, topical articles, coverage of destinations and venues in the U.S and worldwide, and features stories on incentive, corporate, government and association meetings.

How to Calm Your Planner Brain

When the World Health Organization recategorized burnout as a specific medical diagnosis, it was, in effect, putting event professionals—a job classification consistently rated as one of the most stressful on the Department of Labor Standard Occupational Classification System, right behind emergency responder and attorney—on notice that the challenges they face are dangerous and the solutions need to be just as serious.

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100 Years of the Negroni

The negroni is the second most-called-for cocktail worldwide, yielding endless riffs made using aquavit, rose, coffee and even squid ink. Here are the best.

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4 Rooftop Pool Bars That Elevate Their F&B

Does anything say sultry summer better than a high-spirited gathering at poolside? August is made for pool parties, so say “last one in’s a rotten egg” to all those chill rooftop pool decks at hip hotels across the land that offer craft cocktails, local microbrews and chef-driven bites.

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CSR: A Motivating Force for Good in Incentive Travel

Incentive trips are designed to motivate employees to reach stretch goals and celebrate success as a team. But can the benefits go beyond that topline goal? Denise Naguib, vice president of global sustainability and supplier diversity for Marriott International, thinks so.

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Demystify and Simplify Social Media Marketing

When utilizing social media as a marketing strategy, it helps to go into the campaign with metrics already in mind to determine what success will look like for your team.

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5 Reasons to Use a Speakers Bureau to Find a Keynote

A keynote speaker can make or break an event. Relevant and inspiring messages that align with your event and resonate with your audience is crucial; so is the personality of the speaker, their delivery and their ability to connect with an audience.

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Will Plant-Based Fish Be the Next Big Thing?

 Who doesn’t love a good tuna-fish sandwich? Well, OK, vegetarians and vegans don’t. And some people don’t like the, um, distinct odor. We’ve even heard of instances of office shaming over that. (Ewww, what is that horrible fishy smell!)

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10 Daily Habits to Increase Productivity

Is your daily routine leaving you tired and burnt out? Do you find it hard to build up the energy to get even the smallest tasks done? You’re not alone. The job of event professional is consistently rated one of the most stressful—a condition that can lead to stagnation. But even the most junior meeting manager knows that nothing gets the blood flowing like crossing things off a checklist.

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Case Study: The Art of Planning in the Rain

We have all been there. A spectacular event has been in the planning stages for months. We have enlisted the top talent in the industry to create an experience unlike any other, but the day of the event, Mother Nature has different ideas.

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Your August Smart Style is Here

These sweet summer-inspired offerings will help you and your attendees get ahead and unwind. We recommend reading this by the pool.

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