Judi Holler’s Holler at Your Dreams is a timely reminder for meeting planners that courage, creativity and action go hand in hand
If you’ve ever wrestled with self-doubt, second-guessed a big idea or felt stuck between where you are and where you want to be, Holler at Your Dreams by Judi Holler is the pep talk you didn’t know you needed.
Holler’s book isn’t just another motivational read; it’s a practical wake-up call grounded in storytelling, humor and actionable mindset shifts that help you move from hesitation to action. Meeting planners (especially those juggling high-stakes client expectations, evolving attendee experiences and the constant pressure to innovate) will find value in Holler’s perspective on courage and creative confidence.
Listen to the podcast: What One Thing? Leaning into Uncertainty with Judi Holler
“Holler’s book isn’t just another motivational read; it’s a practical wake-up call grounded in storytelling, humor and actionable mindset shifts.”
Here’s why we recommend it for planners now:
Creativity meets strategy: Holler helps readers unlock ideas they already have but may be too afraid to use—a powerful reset for planners designing standout experiences.
Mindset over management: The book reframes fear as fuel, which is particularly relevant in an industry where uncertainty and change are constants.
Actionable takeaways: This isn’t fluff. Each chapter encourages readers to interrogate assumptions, embrace risk and pursue ideas with intention.
Relatable and readable: Holler’s voice is warm, witty and real, making Holler at Your Dreams as engaging as it is worthwhile.
Read More: Judi Holler: Be the Verb!
Ready to dive deeper with fellow planners? Join the conversation in the Smart Meetings app. MeetSmart Hub, our member-exclusive digital space, now hosts a Smart Meetings Book Club where we discuss featured reads like Holler at Your Dreams, recommend future books and connect directly with authors during exclusive Q&As and discussions. Whether you’re plotting your next big idea or looking for inspiration between events, it’s a community built for planners who read to grow.
This article appears in the January/February 2026 issue. You can subscribe to the magazine here.