Shasha Cruz: Dominican Republic A Top Destination

Smart Meetings TV interviewed the Director of Meetings and Events for the Dominican Republic Tourism Board, Shasha Cruz, at IMEX America 2015, that said the Dominican Republic is an extremely diverse destination with beautiful beaches, mountains and a rich history. She says the destination’s incorporation of history into their guests’ stays is what differentiates them from other Caribbean destinations. Cruz notes that the Dominican Republic is home to one of the world’s top ten beaches, Punta Cana, and the country is enjoying new developments, hotels and maintains easy access from the United States. Strategically located in the Caribbean, Dominican Republic allows for three-hour, non-stop flights from the United States, and eight-hour flights from Europe.

Cruz adds that the Dominican Republic has enjoyed recent growth, increasing 18% from 2014 and favors the United States as their primary market. She says one of the most prominent and popular assets is their flavorful food, steeped in African and Spanish influence and spices. Many guests of the country enjoy eating the local cuisine offered by all Dominican Republic hotels, and participate in the country’s various opportunities to increase one’s wellness, including beach yoga and spas. Cruz adds that the Dominican Republic can accommodate all sizes of meetings and incentive groups and works with all budget levels.


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