How To

How to Successfully Market Your Next Event

Creative event marketing is an easy way to increase the number of people who attend your meeting. These tried and true methods make it even more effective.

Stay Sniffle-Free During the Holiday Traveling Season

How to Make the Most of Your Smartphone

How to Use Tech to Win Social Events

Thinking the Unthinkable: How to Stop a Bullet at Your Next Event

How to Build Better Attendee Evaluations to Determine Event ROI

Last month, we addressed how planners can become more hands-on in content creation and speaker preparation. But the only way to prove to executive stakeholders the value the planner added is by effectively measuring the business benefit of that event’s formal and informal sessions.