Category Archives: Technology

Ride the Google Wave

After conquering search, e-mail, maps and spreadsheets, Google has set its sights on communication with its buzzed-about Google Wave software. The service allows people to chat, post videos, share photos, RSVP to events and much more—all via one mega-platform.   A good way to envision the tool is like the popular Google Docs, but in…

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Web 3.0: The Revolution Part II

Look up stories published back in 1995, and you’ll read how some prognosticators of the time are predicting the demise of the budding Internet. You’ll find those articles, ironically, on the Web. But in defense of those short-sighted prophets, the average person probably had no idea just how much personal computers and the Internet would…

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Web 3.0: The Revolution Part I

Welcome to the future—again. When it comes to the Web, nothing remains static. When websites emerged as marketing channels, they started as information repositories, online rebirths of hardcopy prose or other data. Web 2.0 changed that, building digital communities where consumers, including travelers of all kinds, sought each other’s opinions and shared information as though…

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What’s in a Meme

The holy grail for some online marketers and social media users is for their blog entry, YouTube video, tweet or any other digital message to go viral, snowballing through the Internet by exponentially picking up viewers until it becomes practically a social phenomenon. Short of that, a more reasonable goal is to create a loyal…

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Apps for Everything

The iPhone (and other smart phones) seems to get smarter by the day with each new app (application software) that’s developed by the many third-party companies looking to play a part in the device’s boom. An open source approach by Apple has led to this development; instead of taking a proprietary approach, they’ve allowed pretty…

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Technology for the Future

Besides the hopeful signs of an uptick in business for 2010, meetings and trade show technology continues to advance, with technology products becoming better, cheaper and easier to use. Innovation in the tech sector is bubbling with a variety of new options. Here are some of the major technology trends to watch for this coming…

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Techno Speak

Admit it, how many of you used to poke fun at members of the A/V club in high school—those fellow students who earnestly went about operating video cameras and lighting for school functions. Call it revenge of the nerds, but a meeting planner has to rely heavily on an accomplished A/V technician (and former club…

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Many Tweetful Returns

So you want to become a successful Web 2.0 marketer? If you’re thinking that all you need to do is sign up for a Twitter account and start tweeting about your exploits, think again. Of course, signing up and staying active with regular tweets (and retweets) is half the battle: just having a presence, with…

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10 Ways to Greener Meetings

Being green is getting easier. The move to make meetings more eco-friendly is finally taking hold, and meeting professionals are working together to reduce, recycle and reuse to dramatically improve the environmental impact of events. Technology can help in this effort by reducing paper and significantly improving efficiency along the way. Here are some of…

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5 Tips For Engaging Webinars

In a new survey conducted by infoexcellence.com, two-thirds of workers polled say virtual meetings are boring and plagued by technical difficulties. It can sometimes be to the point where making it to the end of a webinar is a Herculean achievement worthy of a parade—or at least an extra-long coffee break. Making it through, however,…

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