Design for Impact: How to increase engagement without increasing costs

Presenter: Devon Pasha

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Forget rinse and repeat. In the world of AI, intentional event design will be an essential skill for all meeting professionals. Increased engagement is a byproduct of well-designed experiences and the secret to events that fulfill even the most ambitious KPIs. Devon Pasha has promised to share the tricks for maximizing impact.

You will learn:

  • How to transform your vision into tangible experiences that drive emotional engagement
  • Effect use of resources to reach your goals
  • How to demonstrate the value of your events

Devon Montgomery Pasha, CMP, CED, is the director of North America for Event Design Collective. She is a passionate events professional, designer and instructor. Devon leverages design thinking and empathy-driven systems to design events that maximize impact. Before applying her skills for EDCo, Devon worked at several universities to help advance their institutional and alumni events as well as notable special events around the Philadelphia region including work for the Philadelphia Eagles, the Philadelphia Waterworks, and the Fairmount Park Conservancy.
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