The most successful technology aims to connect people—just look at Mark Zuckerberg’s net worth. Social media benefits all users, especially since the services have become facilitators in most areas of life. So, using social media to network is a clever move, and we’re not just talking about LinkedIn. A variety of apps introduce like- minded professionals on approachable and casual platforms.
Meeting and event planners can particularly benefit from this networking-on-the-fly style. Not only does it accommodate their notoriously busy schedules: Many apps are also location based, thereby enhancing potential opportunities at every event. These are the four best apps for planners to network on.
Bizzabo is an all-in-one event management program. One popular feature is its location-based networking before, during and after an event. Since it’s specifically for professionals, users are reliably helpful and relevant. Plus, it goes beyond just grouping by location; it provides personal and contact information.
e180 is for those seeking one-on-one, in-person interactions—appointments that have been dubbed “Braindates.” Planners coordinate with the service to organize events where they host these meetings. Attendees fill out a profile about what they’re hoping to learn and what information they can offer. Subsequently, they receive a list of attendees that match their profile, to schedule Braindates. Planners also receive a post-event report, including data such as requested topics.
Shapr brings professionals with common business interests together. Users offer information on their profiles, such as their job title, a short bio and relevant tags. Using this, an algorithm yields 10–15 suitable connections. At an event, planners can encourage attendees to use the hashtag so that others on-site can be paired. Much like Tinder, you swipe right if you’re interested, and left to pass. When a mutual interest is established, messaging becomes available.
CityHour streamlines initial meet-ups on a moment’s notice. When a user is available to network, the app connects professionals in a 50-mile radius who are also open to connecting at that time. This is especially useful for those who are unfamiliar with an area as it exposes them to local businesses and professionals.