New Robot May Revolutionize Hotels

An R2D2-sized robot named Relay has been riding elevators and scooting down hotel hallways, delivering extra towels and soft drinks to guests.  Created by Santa Clara, California-based Savioke, the 10-lb. machine was designed to free hospitality employees from mindless tasks so they could concentrate on customer service instead. Relay is in test-mode at two Aloft Hotels; […]

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4 Things to Consider When Sponsoring an Event

Understanding who attends the event you are sponsoring and aligning your overall business strategy and goals with organizers is crucial to getting your message to attendees. Carefully selecting an event you participate in can provide great rewards for your business, including brand engagement and awareness, targeted marketing that connects you with a specific audience and […]