How to Unleash Your Event AI Agent Assistant

Presenters: Chantal Sturk-Nadeau, Tim Hines, Margaret Launzel-Pennes

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Whether you are already an AI master or just ChatGPT curious, we have gathered the experts to talk about the resources that could make you exponentially more efficient and the red flags to watch out for in the race to adoption.

You will learn:

  • Tips for asking the right questions
  • New ways to use the tools, including data analysis
  • What could be in store over the next 12 months and beyond

Chantal Sturk-Nadeau

Vice President, SPARK and PCMA Insights
Former executive director of business events with Destination Canada, Chantal Sturk-Nadeau became vice president at SPARK and PCMA Insights last year. She now oversees the development, execution, and management of the association’s AI tool in partnership with Singapore-based Gevme.

Tim Hines

Keynote Speaker, Business Coach & CMO, Marketing Starter Group
As a global keynote speaker, business coach and four-time founder, Tim Hines helps meetings professionals accelerate growth through collaboration, innovation and influence. He has worked with top organizations—including Accor, Air France, IMEX and the CIA—guiding them through change with an entrepreneurial mindset. He is the author of The Marketing Starter: How an Entrepreneurial Spirit Will Make You a More Savvy Marketer and hosts The Marketing Starter Podcast.

Margaret Launzel-Pennes

Chief Visioneer, POP | X
With 30 years of experience designing, developing, and delivering events, Margaret Launzel-Pennes’ expertise spans small high-profile conferences to mega tradeshows and festivals hosting over 100,000 attendees.
A disruptive innovator and early tech adopter, she leads hands-on AI training sessions at industry events, transforming skepticism into excitement. Margaret is a partner at the creative experience agency POP | X and serves as Vice President of Marketing on the board of directors for MPI Southern California.

Don’t miss this opportunity to stay ahead of the curve. Register now to secure your spot and gain the knowledge you need to succeed in the evolving world of event tech!

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