We have come a long way from staid doctor dinner talks. Busy practitioners deserve events that wow. We tapped two experienced conference designers for healthcare, insurance, health-tech, medical device and pharma meetings to share secrets for making your next event a must-attend.
You will learn:
- Lessons from brilliant medical meetings that elevated the assignment.
- How to use event tech to market and measure your effectiveness.
- How to wow while conforming to all applicable rules and guidelines.
Lars Ingelius, originally from Finland, leads the Strategic Meetings Management division for EMEA. With an international career and experience in global companies across Europe and Asia, he has broad experience in leading international teams. His 30-year career covers international hotel sales and marketing, global Destination and Congress Management, and Agency responsibilities with a focus on Strategic Meetings Management for Life Sciences. As part of the BCD Meetings & Events EMEA leadership team, he drives strategy, operational excellence, innovation, and people development. Lars lives in Spain, has been married for more than 27 years, and has two adult sons.
Andrew Hoag manages the MICE procurement category (Meetings, Incentives, Congresses, Events) for Biogen, collaborating with internal and external stakeholders to lead project scope development, contract negotiations and supplier management efforts to strengthen Biogen’s strategic meetings framework.
