Planning a meeting is much more than finding adequate square footage, delicious food and beverage, and flexible meeting space. Holding a meeting is the primary reason many groups stay at a hotel or resort, but it is never the only reason. The activities attendees engage in are often almost as important—if not equally important—as the meeting itself.
JW Marriott Phoenix Desert Ridge Resort & Spa provided Smart Meetings with a few ideas on how to create a space that makes attendees feel special and keeps them engaged pre- and post-meeting.
Relax in Exclusivity
Who doesn’t like a little exclusivity when staying at a hotel? It’s special to experience something only a handful of people have access to. These include pools and spas that are available only to club-goers; eating chef-prepared, specially-crafted local food and beverage; and receiving help from dedicated concierge teams in vacation planning, restaurant reservations and expansive tours.
Many of these things are offered at JW Griffin Club, JW Marriott Desert Ridge’s exclusive club experience, located on the property’s fourth floor.
When the meetings are over and the day is nearing its end, it’s nice to have things to do. Neglecting post-meeting activities can make for a dull trip; hotels offer much more than meeting rooms. Exciting festivities after the meeting are sure to increase attendee engagement and create an experience that is unforgettable.
Why not encourage attendees to go for some waterway adventures to take the edge off? JW Marriott Desert Ridge is home to five swimming pools, two whirlpools, a waterslide, a lazy river and Griffin Bay, the property’s new pool experience in the main pool complex.
Collaborate in Immense Space
Not a day goes by without talk about square footage—it’s the meeting planners’ bread and butter. Properties—much like JW Marriott Desert Ridge, home to the 33,128-square-foot Grand Canyon Ballroom the largest ballroom space in Arizona—are always looking for ways to keep the conversation going, either by reinventing or expanding their meeting spaces to accommodate groups.