IHG Reveals Plans for All-Suites Brand

InterContinental Hotels Group (IHG) recently unveiled plans to add Atwell Suites, an upper-midscale brand with an emphasis on enhancing connections among guests, to its extensive array of properties.

With the intent focused on making hotel stays more comfortable and inviting, Atwell Suites properties will offer all-studio suites.

“The Atwell Suites brand is tailor-made to meet the significant demand in the upper-midscale segment for a new all-suites brand,” said Kevin Barr, chief executive officer of IHG. “Our newest offer gives owners and guests something different than what’s out there today—a stylish suite with the flex for guests to work, socialize or explore over a four- to six-night stay.”

Atwell Suites brand video from IHG PLC on Vimeo.

The lobby, huddle areas, outdoor spaces and indoor/outdoor working spaces will feature meeting areas. Guests can access public spaces from the guest rooms and they can collaborate in whatever way they see fit.

IHG expects Atwell Suites construction to begin in 2020 and for hotels to open in 2021, focusing on the U.S. market.

Atwell Suites hotels will serve a complimentary hot breakfast that will include two or three hot item choices, as well as smaller grab-and-go items and coffee, like the offerings at Holiday Inn properties.

In addition to this launch, IHG has introduced new designs to existing brands Holiday Inn, Candlewood Suites and Staybridge Suites.

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