Category Archives: Planner

2019 strategic planning one thing

The One Critical Thing You Must Do in 2019—Strategic Planning

Social Darwinism argues that progress is a result of conflicts in which the fittest or best-adapted individuals or societies prevail. The event industry is in the midst of such a conflict and you need to decide which path you want to take; do the work to adapt and evolve or do nothing and at best…

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10 Cost Saving Tips for Planners

On the heels of multiple studies showing that event professionals are increasingly being asked to do more with less, Smart Meetings asked a veteran planner for tips on how to create “wow” on a budget. Doug McPhee, Experient senior global account manager, recently spoke at CMP Conclave in Birmingham, Alabama, on this very topic and…

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