Category Archives: Business

Win the Pursuit of Happiness

After one conversation with Amilya Antonetti, I knew finding joy in my work is a requirement rather than a luxury. I need to make sure happiness is one of the perks for my employees, as well.

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Tips from HBR for Measuring Event Impact

A new Harvard Business Review study shows an overwhelming majority of companies (90 percent) prioritize staging events for customers because for more than half of them, event marketing is the most valuable marketing channel they have.

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