Category Archives: Social Media

How to Use Instagram TV

You can now schedule high-quality videos on your Instagram TV channel to help market your business and promote your events. Here’s the 4-1-1.

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How to Get the Most Out of Each Social Media Platform

Social media is key to drawing in clients and connecting with your audience, and can even aid in putting on a successful event. Each platform is different—some are humorous, some are serious and some are a mix of the two. The key to creating social media campaigns lies in how you post to each platform, which…

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Instagram Incentives to Elevate Your Event

Instagram is big and getting bigger, and marketers are making a strong presence on this social platform a pillar of brand strategy. The numbers speak for themselves. According to Eventbrite’s 2018 Guide to Instagram for Event Marketing, there are 25 million active businesses on Instagram, and more than 200 million users check brand profiles every…

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7 Ways to Reach Attendees on Social Media

It’s easy to get caught up in the details of an event and neglect certain tasks. One aspect of planning that requires a prominent place on your to-do list is social media marketing. But strategic use of online platforms does not have to be a full-time job. From hashtags to Snapchat, here are some tips…

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Airlines Tap Social Media to Address Passengers’ Issues

Delayed flights, missed connections, lost luggage and malfunctioning TV screens are all part of air travel, but where do you turn when you need to air grievances? Meeting and event planners and other flyers have increasingly looked to social media in hopes of having their questions answered quickly and effectively. Airlines, in turn, have met…

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