Category Archives: Events


Live Updates: MPI Northern California’s Annual Conference Kicks Off

The Meeting Professionals International Northern California Chapter is hosting it’s annual conference and expo Wednesday, Feb. 10 in San Francisco, and the Smart Meetings team is onsite to learn about everything new the industry has to offer. The conference, held at Moscone West, features 17 professional development sessions for meeting planners at every level –…

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Smart Meetings, Bono…and Free Revo Sunglasses!

It seemed inevitable that Smart Meetings and U2 lead singer Bono would hook up at some point—but it wasn’t clear until recently that Smart Meetings Event participants would benefit from the connection. Each participant at Smart Meetings events in Seattle Feb. 23, Miami June 26–28 and Phoenix Sept. 11–13 will be given a pair of…

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Lost in Translation? Communications Expert Explains Why

Miscommunication can lead to embarrassing faux pas, and the risk of a conversational misstep is exponentially greater when those involved are of different cultural backgrounds. But those social blunders can be avoided—that’s the lesson world-renowned keynote speaker Gayle Cotton shares with her audiences. Cotton, who will deliver the keynote presentation at Smart Meetings Northwest, is…

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Super Bowl 50 Showcases San Francisco

The mega-event that has unfolded on the San Francisco waterfront, called Super Bowl City, brings the Bay Area’s rich history, culture and specialties to the masses as well as letting locals feel like they are getting to experience the big game. “We are extremely lucky to have Super Bowl 50 in the San Francisco Bay…

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Survey Results: Is TSA PreCheck Worth It?

A survey conducted by the Global Business Travel Association (GBTA) foundation in partnership with American Express asked business travelers with and without TSA PreCheck about their travel experiences to find out if the risk-based program really does make a difference in travel experience. The online survey was conducted between September 21-29, 2015 and polled 804 business…

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Levi’s® Stadium

Event Recap: Everyone Wins at Levi’s® Stadium

Despite the torrential downpours brought about by El Nino this winter, planners and suppliers braved the weather to check out the newest meeting space in Silicon Valley during Smart Meetings’ first event of the year, on Jan. 6 at Levi’s® Stadium in Santa Clara, California. Keynote speaker Michael Dominguez, senior vice president and chief sales…

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Why Your Event Marketing Strategy is Dated

Event marketing has been functioning the same way for 850 years. Is 2016 the year it changes course? “The price-per-square-foot model measured by the number of attendees is very fuzzy math, and it’s the kind of math that doesn’t fly in the marketing world anymore,” says DoubleDutch CEO Lawrence Coburn. The founder of the award-winning…

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Meetings Business

Fuse 2016 Aims to Reinvent Meetings Business

Convention Industry Council (CIC), Social Tables, and Meetings Mean Business Coalition (MMBC), announced Fuse 2016, a joint educational roadshow that will bring planners and properties together to reinvent the way meetings business is done before their events begin. CIC, Social Tables, and MMBC are organizing Fuse to facilitate a discussion about how meeting planners and…

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David Epstein Shares Smart Tips for Marketing Your Event

On Jan. 19, Bizzabo Content Marketing Manager David Epstein presented a Smart Meetings webinar where he shared strategies and tips for effectively marketing events and conferences. He discussed proven strategies that can help planners attract more registrants, and better engage them before, during and after the event. To hear an archived transcript of the presentation, click here. Since…

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