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Julia Berman

Julia Berman is the digital content editor at Smart Meetings. She has a three-year background in content writing and marketing, and is a graduate of Colgate University in New York where she studied English, creative writing and psychology.

8 Hot Event-Planning Buzzwords of 2017Meeting PlanningTrends

Each year brings a new collection of buzzwords. These words usually indicate bigger trends and are often interrelated. Predictably, big trends impact all industries—including event planning. These are some of the hottest event-planning buzzwords of 2017. 1. Virtual reality Virtual reality (VR) can be used during the course of event planning. For instance, before the event,…

5 Dos and 5 Don’ts of Event Social Media UseSocial MediaTechnology

Daily and event social media strategies are two different breeds. Accordingly, they should be treated as separate processes to maximize the success of both. Here are some fundamental but crucial guidelines for optimizing an event’s social media strategy.   Do: Know Your Audience Understanding your audience will always be the best way to reach them….

measuring event success

6 Ways to Measure Event SuccessPlannerTips & Tools

Every year, event planning is rated as one of the most stressful jobs in America. With so much stress involved with event planning, evaluating success is easy to overlook. This assessment is crucial—it should help dictate all future events. To do this, key performance indicators (KPI) need to be identified. At least four or five…

4 Tricks to Eating Healthy on Business TripsHealth & WellnessMeeting Planning

Planners know well how difficult adhering to a healthy diet can be on the road. Business trips often involve a demanding schedule in an unfamiliar environment, bringing people out of their normal routines. But instead of completely abandoning healthy eating habits, new practices can be formed. Here are some innovative tricks for eating healthy on…

10 All-Inclusive Resorts for Inspiring IncentivesHotels & ResortsNews

All-inclusive resorts are the epitome of luxury—relaxation free of constant payment. If you’re looking for unforgettable all-inclusives for your next incentive program, check out our top choices. Some of these resorts are so remarkable that they need to go on everyone’s bucket list. Here are 10 extra special all-inclusive resorts: 1. Nanuku Auberge Resort (Pacific…

5 Tech-Focused Hotel TrendsHotel TechTechnology

There’s no denying that millennials have a remarkable influence on modern society. For that reason, many new hospitality amenities cater to their values and needs. Implementing these cutting-edge features can also enhance guest comfort, support staff duties and advance the hotel brand. With more competition than ever, staying current is essential for hotels and resorts….

Top 4 Stories in Social MediaSocial MediaTechnology

1. Twitter Adds Explore The Scoop Twitter’s “Moments” tab has been replaced with an “Explore” tab in the app. The section still remains, just under the Explore tab now. Explore contains trending topics, Moments, search and live videos. It was implemented to make searches for popular topics, news stories and trends easier. The Explore tab…

In Favor of the 30-Minute MeetingBusinessTips & Tools

Perhaps the biggest challenge of modern society is maintaining the ability to focus. These days, smartphones, constant connectivity and endless distractions make it difficult for many to concentrate on one task at a time. Although difficult, actually focusing on just one item typically yields increased productivity and higher quality work. Condensing meeting times can be…

President Trump

Trump’s Impact on the Travel IndustryNewsTravel

It would be an understatement to say that change is in the air. Last week Donald Trump was inaugurated as the 45th president of the United States. While the Trump administration begins to take action, businesses are hopeful that he will keep their industries in mind. The travel industry is a major player in the…

Australia Airports Plan to Eliminate PassportsNewsTechnology NewsTravel

The Australian Department of Immigration and Border Protection recently announced a plan to revolutionize airport security by 2020. It’s the latest and most extensive part of the government’s five-year Seamless Traveler initiative. Facial, iris and/or fingerprint recognition technologies will replace passport checks, allowing travelers to pass through Australian airports without any paper documents. Passport scanners,…