ROI: Beyond the Buzzword

Education for meeting professionals has come a long way in the past decade, enabling planners to wear every hat from negotiator and Excel whiz to tech troubleshooter and etiquette guru. But economist is rarely among the hats in that closet. Now, with budget cutbacks looming or likely, air fares at astronomical levels and the need…

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On the Rebound

As the saying goes, what doesn’t kill you makes you stronger. Just ask convention and visitors bureaus throughout the country, which, after a two-year battering from an economic recession, funding cuts and misguided perceptions about meetings, have become leaner, meaner—and, they’ll tell you, smarter. They’ve had to be. Their hotel partners’average daily rates plummeted by…

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Flying Solo Now

The double whammy of a soft economy and negative publicity has impacted the entire meetings industry. In-house planners and their departments have taken a huge blow, with reductions (or elimination) of staff as well as budgets. And, as a group, independent contractors—from planners to third parties (who have always worked without the safety net of…

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